Brightline Rewards Terms and Conditions

 

Last Updated: March 27, 2025 (Previously: November 24, 2024)

 

PLEASE READ THESE REWARDS TERMS AND CONDITIONS CAREFULLY AS THEY CONTAIN IMPORTANT INFORMATION THAT MAY AFFECT YOUR LEGAL RIGHTS, INCLUDING, BUT NOT LIMITED TO, REQUIRING INDIVIDUAL BINDING ARBITRATION OF ANY POTENTIAL LEGAL DISPUTES BETWEEN YOU AND BRIGHTLINE TRAINS FLORIDA, LLC, AND WAIVING ANY RIGHT TO PARTICIPATE IN A CLASS ACTION LAWSUIT OR CLASS-WIDE ARBITRATION.

Program Overview

 

Brightline Rewards (the “Program”) is a loyalty program operated by Brightline Trains Florida LLC ("Brightline" or "we" or "us" or “our”) designed to encourage repeat ridership, enhance guest satisfaction, and reinforce Brightline’s brand presence within the South Florida to Orlando corridor. The Program is accessible through our official website at GoBrightline.com (the 'Site') and via the Brightline mobile application (the 'App'), available on both iOS and Android devices.

 

Participation in the Program is governed by these Rewards Terms and Conditions. By enrolling in or using the Program, members accept these Rewards Terms and Conditions and agree to comply with all policies herein. If you do not agree to all of these Rewards Terms and Conditions, you should not participate in the Program.

 

By accessing or using the Program, you affirm that you are able and legally competent to agree to and comply with these Rewards Terms and Conditions. If you do not meet these requirements, you should stop using the Program.  If you do not agree to these Rewards Terms and Conditions, then you should not use the Program. If at any time you do not accept all of these Rewards Terms and Conditions, you should immediately stop using the Program. 

Online Privacy Policy

 

For information on how we handle, use, and share information we collect from you or about you when you use the Site or App, please review our Online Privacy Policy.

Website Terms and Conditions

 

By accessing or using the Program, you agree to the Terms and Conditions governing use of the Site and App (“Website Terms and Conditions”). If you do not agree to all of the Website Terms and Conditions, you should not participate in the Program.

Dispute Resolution by Binding Individual Arbitration and Class Action Waiver (“Dispute Resolution”) 

 

PLEASE READ THIS SECTION CAREFULLY BECAUSE IT REQUIRES YOU AND BRIGHTLINE TO RESOLVE CERTAIN DISPUTES THROUGH BINDING INDIVIDUAL ARBITRATION, IT LIMITS THE PARTIES’ RIGHTS TO SEEK RELIEF IN COURT, AND IT WAIVES THE RIGHT TO JURY TRIAL AND THE RIGHT TO JOIN WITH OTHERS IN A LAWSUIT.

This section sets out our agreement for resolving all disputes relating to your use of the Program, including but not limited to our collection, use, and sharing of data on and from the Site and App. Other than a claim filed in a court that is limited to adjudicating small claims, in the event of any dispute of any nature whatsoever relating to your use of the Program, Site, or App, past, present or future, in law or in equity, including the determination of the scope, validity, or applicability of this agreement to arbitrate, you and Brightline agree and consent to binding arbitration at JAMS for all such disputes on an individual (not class) basis before a single arbitrator under the applicable JAMS Arbitration Rules and Procedures in effect at the time of the filing, rather than litigating the dispute in court. You may obtain a copy of the applicable JAMS rules at www.jamsadr.com. If JAMS is unavailable or unwilling to administer arbitration consistent with this section, another arbitration provider shall be selected by the parties that will administer the arbitration consistent with it. If the parties cannot agree on a provider, the parties may ask a court to appoint an arbitrator that will administer the proceeding consistent with this section.

 

You and Brightline also agree that: (a) by their dealings the parties’ conduct is in and affecting interstate commerce; and (b) the Federal Arbitration Act (FAA) applies and governs this agreement. To the extent state law is applicable under the FAA, the law of the state of Florida shall apply, without regard to its choice of law provisions. The arbitrator shall have exclusive authority to determine the scope, validity, and enforceability of this arbitration agreement. 

 

If the arbitration takes place in-person, it shall be held in the City of Miami. If you commence an arbitration action against Brightline, you must provide notice to Brightline at:

 

Brightline Trains Florida LLC

350 NW 1^st Avenue, Suite 200

Miami, FL 33128

Attn:  Chief Legal Counsel

 

If Brightline commences an arbitration action against you it will send the notice to your last address of record with Brightline. 

 

By agreeing to arbitration, the parties are giving up the right to a trial in court and the right to a jury, and there is more limited discovery than might otherwise be available in court.  In addition, you and Brightline agree not to participate in a class action, a class-wide arbitration, claims brought in a representative capacity, or consolidated claims if the other party hereto is a party to the proceeding. 

 

For purposes of this Dispute Resolution section, Brightline includes its/their past, present, and future officers, directors, employees, agents, representatives, contractors, parent, subsidiaries, affiliates, successors, and assigns. In addition, the following persons or entities are intended third-party beneficiaries of this dispute resolution section and may enforce the Rewards  Terms and Conditions of this section as if they were direct parties: (a) contractors who provided website, internet, or any other marketing services to Brightline; (b) contractors who manage the Program; (c) companies with which Brightline shares data regarding your use of Brightline’s websites, the App, or the Program, including by way of illustration and not limitation, website and data analytics companies.

Enrollment

 

To enroll in the Program, you must create a Brightline Account ('Account') using a valid email address through the Site or App. To join the Program, simply select the 'Join' button when prompted. If you already have an Account you can log into your account, and you will be prompted to join Brightline Rewards. To access rewards, members must log in to their account on gobrightline.com or via the Brightline app.  

 

If you decline to join Brightline Rewards initially, you can enroll later by logging out and back into your account to trigger the join prompts.

 

If you wish to opt-out of the program, all of you data, including transaction history, will be removed. Therefore, you will forfeit any and all points that you have earned. 

Earning Points

 

Members earn Brightline Rewards points for each dollar spent  on the purchase of Brightline train tickets and travel passes for all routes book in any class on GoBrightline.com or the Brightline App.  

 

Members will earn 5 points per dollar spent on eligible purchases  including:

• Train tickets
• Multi-Ride Packs
• Parking Passes
• SMART or PREMIUM Upgrades
• Baggage fees
• Pet fees
• Daily Parking fees

Points are not awarded on corporate-allocated rides, travel agent bookings, or purchases not made directly by the member logged into their account.

 

Points earned will be rounded to the nearest whole number. For example, if you spend $96.75 you will be eligible for points based on a spend of $97. If you spend $74.32 you will be eligible for points based on a spend of $74

 

Eligible purchases include train tickets, multi-ride packs, parking passes, SMART or PREMIUM upgrades, baggage fees, pet fees, and daily parking fees. Points are not awarded on corporate-allocated rides, travel agent bookings, or purchases not made directly by the member while logged into their account.

Redeeming Points

 

There is no minimum balance required for redemption, however the number of points required for train tickets is dynamic and indicated at the time of booking. The number of points required is subject to change depending on time of redemption, date, destination, train times and fare class. Train tickets can be partially paid by points.

• Members may redeem Rewards Points toward eligible purchases within GoBrightline.com or the Brightline app, such as train tickets, upgrades, baggage fees, pet fees and daily parking.
• Points and cash may be combined for redemptions on the Pay & Book screen
• If member cancels or modifies their ride, then their Rewards Points will be issued as Brightline Credit.
• There is no minimum threshold for the number of points you can redeem during checkout. A minimum points threshold may apply for redemption, subject to program evolution.
• Expiration Policy: Points will expire after 12 months of account inactivity. Inactivity is defined as no points earned, redeemed, or qualifying transactions made through your Brightline account for a continuous 12-month period.

Corporate and Trade Accounts

• Corporate Accounts: Companies participating in Brightline for Business Corporate Packages do not earn Points.
• Individual Corporate Travelers: Individual accounts linked to corporate travel are eligible to earn Points on personal qualifying purchases

General Provisions

• Other Terms and Agreements: These Rewards Terms and Conditions complement and incorporate by reference the Website Terms and Conditions and Online Privacy Policy . In the event of any conflict between the Website Terms and Conditions and these Rewards Terms and Conditions, the Rewards Terms and Conditions control.
• Changes to Terms: Brightline reserves the right to change or modify the Rewards Terms and Conditions or any policy, offer, promotion, benefit or guideline pertaining to the Program, in whole or in part, at any time and in its sole discretion. Any changes or modifications will be effective immediately and may be posted to the Site, so please check back from time to time. Your continued access to or participation in the Program following any such changes or modifications confirms your acceptance. If you do not agree to these Rewards Terms and Conditions, you must stop accessing and participating in the Program.  In the event that these Terms and Conditions or any aspect of the Program is changed, Brightline will notify members at least 30 days before changes are in effect. Such notice will be sent via email using the member’s contact information on file and also posted on gobrightline.com under Terms and Conditions https://www.gobrightline.com/terms-of-service, even though such changes may affect the value of Points, or the ability to obtain certain benefits and perks. Brightline may, among other things: (i) increase or decrease the number of Points received per dollar spent; or (ii) withdraw, limit, modify or cancel any Reward.

If Brightline amends the Dispute Resolution section of these Rewards Terms and Conditions, those amendments will not apply to any dispute that Brightline had actual notice of on the date of the amendment. If Brightline terminates the agreement to arbitrate, the agreement to arbitrate will remain effective for disputes which arose prior to the date of termination.

 

• Disclaimers: Points hold no cash value, cannot be redeemed for cash, are non-transferable, and may not be combined across accounts. Points, rewards, and Brightline Rewards accounts are personal to you and may not be sold, transferred, assigned, or shared with others, except as explicitly permitted by Brightline. Brightline is not responsible for errors in point balances displayed due to technical issues, system malfunctions, or unauthorized account activity.
• Adjustments or Corrections: Brightline reserves the right, without notice, to make adjustments and corrections to members accounts at any time if it has been determined that Brightline Rewards Points have been earned or redeemed incorrectly.
• Termination or Suspension of Membership: Brightline may, at its sole discretion, suspend or terminate membership if a member fails to comply with these Rewards Terms and Conditions or any Brightline policy. In the event that your participation in the Program is terminated, all accrued Points in your account are void.
  
  Members can cancel their Brightline Rewards account on the Site or via the App at any time.
  Members who cancel their Brightline Rewards account forfeit all Points earned.


• Your Points, Awards, and Brightline Rewards account are personal to you and may not be sold, transferred or assigned to, or shared with, family, friends or others, or used by you for any commercial purpose. You may have only one (1) Brightline Rewards account that is personal to you.
• Dispute Resolution: If member is experiencing an issues with point expiration, account deactivation, error with earning or redeeming rewards, etc. Please reach out to our help center via (insert link to Help Center Brightline Rewards Page)
• Fraud Prevention: Brightline may suspend or terminate a member's account if fraudulent behavior is detected, including but not limited to the abuse of points, manipulation of the system, or misuse of promotions. Any points earned through fraudulent or unauthorized means will be voided.